SoundCloud is offering artists an exciting new opportunity to connect with their listeners and monetize their fanbase with the launch of its new merch shop. This platform allows artists to design and sell exclusive merchandise directly to their audience, a move that gives creators more control over their brand while providing fans with unique, artist-inspired gear.
The SoundCloud Store operates similarly to Spotify’s in-app merchandise feature, but with several key distinctions that make it particularly attractive to independent artists. One of the biggest draws is the fact that there are no upfront costs for artists to participate. This zero-cost entry makes it accessible for artists at all levels to design their own merch, with all garments produced and shipped in-house by SoundCloud. Even more appealing is that SoundCloud doesn’t take a cut of the profits from merch sales, allowing artists to keep 100% of the earnings.
However, there are a few limitations on who can access this new feature. To be eligible, artists must be subscribed to SoundCloud’s Next Pro program, which costs $99 USD annually. Currently, the program is limited to artists based in the US, Canada, and Europe, and they must own 100% of their merchandise rights to participate. Despite these restrictions, the platform provides an innovative way for artists to engage their audience without the logistical burden of managing production and shipping.
Initially rolling out to a select group of artists, the SoundCloud Store already features merchandise from prominent names like Wiz Khalifa, Denzel Curry, and Armani White. In addition to these artist-specific collections, SoundCloud has also introduced its own line of branded apparel and hats, complete with the company’s logo.
For independent musicians, this new feature offers an excellent way to strengthen their relationship with fans while generating additional income. The ease of setting up a shop, combined with the absence of fees, positions SoundCloud as an appealing platform for artists looking to grow their brand and monetize their creative efforts.
To learn more about SoundCloud’s new merch store or to explore the latest artist collections, visit SoundCloud’s official website. Whether you’re a musician looking to expand your reach or a fan wanting to support your favorite artist, SoundCloud’s merch shop offers something for everyone.
